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Meet Caleb Hammer

Welcome to my newsletter, Pookie! I know what you're thinking, "Another useless f*cking newsletter I'll never read..."

I get it. I hate dumb emails crowding my inbox. Which is why I'm only sending you the BEST personal finance tips, strategies, and insights. Get my unfiltered thoughts (almost) every day. Not gonna lie, it's mostly memes.

My financial journey started fresh out of high school when I was in loads of debt. We’re talking private student loans, family debt, insane car debt and credit card debt fueled by McDonalds. After talking to a few friends and doing some research of my own, I realized that my situation was very bad.

Over the next few years I developed a passion for finance and went on a mission to eradicate all of this debt from my life through saving, investing and developing my career, obsessing over the topic and taking in as much information as I could.

From there, I decided to start my YouTube channel and see if I could help others do the same. What I didn’t know is that people would enjoy watching it 😂 and I’d film over 500 episodes.

Now my mission is to have the conversations that I wish someone had with me over a decade ago. Not just through my YouTube channel, but also through my programs, resources, and free newsletter.

If you want to learn more about what I do, check out my recent episodes here ↓

Caleb Hammer Financial Audit

© Copyright 2025. Hammer Media. All Rights Reserved.

Here’s How Caleb Fixes Your Financial Mess…

Take Control of Your Personal Finances

Know your numbers, kill the guesswork, and stop overdrafting like it’s a hobby.

Build a Bulletproof Budget

One you’ll actually stick to (yes, really).

Avoid “Walmart Floor” Moments

Because passing out in public over money stress isn’t a good look.

Does This Sound Familiar?

  • You’re scared to check your bank account...

  • You're working your ass off but somehow always broke by the end of the month.

  • You want to save money, but budgeting makes you feel like you’re back in math class.

  • Your friends are posting about their "investments" and "emergency funds" while you're over here Googling "how to make $20 last until payday" at 2 AM.

  • You feel behind, ashamed, and honestly? A little pissed off nobody ever taught you this stuff.

  • School taught you all about Shakespeare but not how to avoid overdraft fees. While your parents are either secretive or STRESSED.

Here's the truth:

You're not failing because you're bad with money. You're failing because you were never given the tools to succeed.

The Proof Is In The Pudding

There's a reason why students keep coming back...

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© Copyright 2025. Hammer Media. All Rights Reserved.